Ben Cook has been named President of Atlantic Records U.K., it was announced today (April 3). Effective from April 14, London-based Cook will report to Warner Music U.K. CEO Max Lousada and will assume responsibility for the full Atlantic U.K. label roster, as well looking after domestic campaigns for Atlantic’s international portfolio, which includes Bruno Mars, Christina Perri, Fun., Janelle Monáe and Skrillex.
Cook’s promotion to the top job at Atlantic U.K. follows his successful 6-year tenure as President of Asylum Records U.K. where he was responsible for signing and helping to develop the careers of Ed Sheeran and BRIT Award-winning dance act Rudimental, among others.
Cook originally joined Atlantic Records in 2007 as managing director of the Asylum imprint, which he re-launched the subsequent year. In addition to being the U.K. label home to Ed Sheeran, whose debut album “+” was the bestselling British male album in the UK for two consecutive years, the Atlantic imprint also achieved domestic and international breakthroughs for London dance act Rudimental and Clean Bandit, both of whom topped the U.K. singles chart. Prior to joining Atlantic Records, Cook was head of the record label division of British independent Ministry of Sound.
“Ben is an exceptional talent who has made Asylum synonymous with unique, exciting and hugely popular artists. He also personifies what Atlantic stands for – turning creative potential into credible, sustained commercial success,” said Max Lousada in a statement. Prior to taking the CEO position at Warner Music U.K. fall last year, Lousada served as president and subsequently chairman of Atlantic U.K.
Commenting on his promotion Ben Cook said in a statement: “For over 60 years Atlantic has been one of the world’s most iconic labels. To be appointed to run the company is an honour and I’m very excited to build on the successes that Max and the team have had.”
He went on to say: “Atlantic’s ability to attract and nurture quality talent is second to none. I’m looking forward with great enthusiasm to working with everyone here to grow that reputation still further.”
Forthcoming releases from Atlantic Records U.K. division include Paolo Nutini’s “Caustic Love,” and debut albums from Clean Bandit and London-based electro soul artist Kwabs. Ayslum, which will remain under the Atlantic banner, is due to release Ed Sheeran’s hotly-anticipated sophomore album later this year.