Pictures of an advertisement for a new Aphex Twin project surfaced this week on Twitter. Norman Records and the Drift Record Shop both posted images promoting the release. Text from the photos suggests, “the Aphex Twin Cheetah EP uses digital sound generation techniques combined with wave sequencing technology to bring you sounds with movement and depth rarely found on records today.”
The ad contains a note of caution — “to assure you that your Cheetah EP will give you many years of enjoyment, please be sure to read the owners manual carefully before attempting to operate the Cheetah EP” — along with suggested ways of using the release: “if you wish to experiment and create some sounds of your own, first try editing some sounds we’ve already made for you, before attempting to create a patch from scratch.”
“Have fun programming,” the ad continues, “and if you create any superb patches and tones which you feel deserved to be appreciated by other Cheetah EP buyers, send a MIDI System Exclusive Dump of them on a disc to use at WARP, and if we also think they are superb, you could be rewarded for your efforts.”
Aphex Twin has released a number of projects in the last few years, including the Syro album in 2014 and the Computer Controlled Acoustic Instruments pt2 EP in 2015. Check out the full ad below.
What’s this? pic.twitter.com/y3s8zElAVq
— Norman Records (@normanrecords) June 6, 2016