There’s a lot to like about H&M’s new spring campaign, which features Winona Ryder and Elizabeth Olsen starring in a short film. But what we like most is the choreography set in the streets of Buenos Aires.
It starts inside a café with a sultry Spanish song then evolves into Young MC’s “Know How,” which pushes the dancing — think a kind of hybrid, fast tango — into the streets.
Check it out below:
The new campaign follows the clothing retailer’s controversy in January over a catalog image that featured a young black model wearing a sweatshirt that reads “Coolest Monkey in the Jungle.” The Weeknd and G-Eazy both ended partnerships with the brand over the ad after Questlove and more celebrities spoke out about it on Twitter.