From career milestones and new music releases to major announcements and more, Billboard editors highlight the latest news buzz in Latin music every week. Here’s what happened in the Latin music world this week.
Danny Felix’s signing
Danny Felix, the Phoenix-based singer-songwriter and producer known as one of the pioneers of the trap corridos movement, signed a deal with Global Talent Services (GTS), a subdivision of Universal Music Group, to further develop his musical career. “It is a blessing to have the support of a management company that looks out for my interests since it is an essential part of an artist’s success,” said Danny Félix in a statement. GTS manager Andres Gomez added: “Being part of the day-to-day life of a musical genius is an honor. Danny is the architect of a cultural movement with undeniable prospects.” The signing comes after the release of Felix’s debut album, Vuelve. Up next, the singer will premiere his single “El Mariachi Tumbado” next to renowned Mariachi Vargas de Tecalitlan.
Carla Morrison’s important PSA
Carla Morrison has teamed up with PETA for a new campaign, where she’s asking everyone, including her fans, to love and protect dogs, and all animals, as opposed to killing them for fur coats, collars and cuffs. In a video ad, the Mexican crooner is seen performing her hit single “Disfruto” to her two dogs Tino and Chawiwi. “We should all have empathy and just think, ‘OK, maybe I shouldn’t buy this or I shouldn’t wear this,’ because animals . . . feel pain the same way we do,” she says. Watch it below:
Karol G’s Tusa Airlines
This week, Colombian star Karol G dropped her third studio album, KG0516, home to bangers such as “Tusa,” “Bichota” and “Location.” In celebration, she partnered with Spotify to give fans the ultimate musical experience. In the virtual experience, dubbed “Tusa Airlines,” Karol goes globe-trotting around the world with her fans, “taking them from the Dominican Republic to Spain and everywhere in between through her music – offering a global escape for listeners,” notes the statement. In the journey, Karol shared the story behind six of her favorite songs on the album, including “El Barco” and her Camilo-assisted “Contigo Voy a Muerte.” Click here to watch.
— Spotify (@Spotify) March 26, 2021
An event for women poderosas
On Friday evening (March 26), People en Español presented its annual “Poderosas” event, which this year took place virtually. Aimed to celebrate and empower women during Women’s History Month, “Poderosas Virtual” has many panels including “Gender Equality in Urban Music” with panelists Natti Natasha, Cazzu, Farina, and La Duraca” and “The Power to Empower” with Adamari Lopez, Angie Benítez, and Mariangie Bras. Other panels at the virtual conference focused on mental health, cooking, and investing. In case you missed it, watch the recap of the conference here.
¡Ya llegó el día! No te puedes perder este panel sobre el poder del liderazgo femenino y la importancia de tener una actitud positiva frente a los retos de la vida. Regístrate GRATIS 👉 https://t.co/qi5bZSWKeE 👈 @AdamariLopez @mariangiebras @mariaamorales #25Poderosas pic.twitter.com/BS6IkXYMIE
— People En Español (@peopleenespanol) March 26, 2021
Chiquis defends women in the industry
On an Instagram video posted earlier this week, Chiquis opened up about all the judgments women receive in the music industry. “As soon as a woman does something, where we are embracing our sexuality, where we are embracing our bodies, we’re criticized,” she said. The Mexican-American singer started the conversation after Cardi B received negative comments about her “WAP” performance at the Grammys. In the captions, she tagged artists such as Karol G, Natti Natasha, Becky G and Lizzo, sending her colleagues some words of encouragement. “I RESPECT, VALUE, and HONOR what you do on a daily! It isn’t easy being a woman in this industry, but we got this shit!”
Lele Pons returns to social media
Lele Pons has returned to social media after taking a break to focus on her mental health. In her comeback post, the influencer-turned-singer said she spent her days “working on myself” and “getting help for my well-being.” Now that she’s back on socials, she encourages her fans battling with a condition or disorder to be strong. “You are worth it. It is okay to feel down and not be okay, but it is also important to not give up on yourself and get back up on your feet. Take time to take care of yourself and come back stronger,” she posted. “Don’t ever feel ashamed to show your vulnerable side because we all go through hard times in our own ways. Accept yourself for who you are and fight to be the best version of yourself each day.”