BMI® (Broadcast Music, Inc.®) panel “How I Wrote That Song®” returns to Billboard’s Latin Music Week and, this year, it’s taking an urban turn. Tainy, Luny, Nely, Haze & Young Martino have been confirmed to participate on the panel taking place on April 24 at the Venetian Hotel in Las Vegas. The panelists will reveal some of the secrets about the evolution of urban Latin music.
Delia Orjuela, vice president of Latin Music at the Creative Department of BMI, and Gustavo López, executive director and founder of Talento Uno Music, will moderate the panel.
For more than 10 years, the BMI panel has served as a platform for the creators of Latin music to talk about the process of composing, producing and interpreting their successes. Together, this group of producers have created numerous songs and accumulated a repertoire of continuous hits, helping Latin music to stand out as one of the fastest growing genres and giving rise to the creation of the golden age of reggaeton.
“This year’s panelists have played a decisive role in the formation and evolution of urban music, and we are excited to highlight their work,” said Delia Orjuela, vice president of Latin Music at BMI’s Creative Department.
Producer Tainy was in charge of Cardi B‘s smash with Bad Bunny and J Balvin, “I Like It,” and Puerto Rican composer and producer Young Martino collaborated with Ozuna on the hit “Te Boté,” which led Billboard‘s Hot Latin Song charts for 14 consecutive weeks. Luny from the duo Luny Tunes established his mark on the music scene as the beat maker behind iconic hits such as “Gasolina” and “Rakata.” During the reggaeton explosion, Nely appeared as a producer on some of the best-selling albums in history including Sangre Nueva, Rey De Reyes, El Fenomeno and El Cartel. And, Haze has achieved several successes with urban music duo Plan B.
Returning for its 29th year, Latin Music Week features Q&A sessions and panels, including its signature “Star Q&As,” as well as panels focusing on streaming, videos, both mainstream and Latin collaborations and more. Registration to the conference will give attendees access to three days of panels, one-on-one sessions and showcases, plus tickets to the Billboard Latin Music Awards, which will air live on Telemundo on April 25.
To register for the conference and awards, visit BillboardLatinMusicWeek.com.