Latin music lovers are taking over Costa Mesa, Calif., this weekend for Universal’s L Festival, a two-day family fest on Oct. 24 and 25 at the Orange County Fair & Event Center. What’s being billed as “the Latin Coachella” by producers, or the more ambitious “biggest Latin music festival of 2015,” boasts more than 25 artists on four main stages — not bad for Universal Music Latin Entertainment’s (UMLE) first foray into the mass festival business in the U.S.
Gustavo Lopez, UMLE’s evp and general manager, calls the project “the most exciting thing I’ve done since the launch of [Latin urban label] Machete. It’s a two-day hangout backed by great music.”
Here’s what else you can expect at L Festival:
An Assortment of Beats
Not all Latinos listen to regional Mexican music or reggaeton. Each of the four stages at L Festival will offer music for every taste, including EDM.
In addition to music, the fest will offer cuisine from all over Latin America and beyond, including tacos, arepas, paletas, kogi barbeque, and more. See what gastronomical treats will be offered here.
Murals & More
L Festival will also feature an Art Expo area with 40 artists showcasing their work. You can even watch muralists create art live.
The two-day fest is aimed at families and as such, admission is free for children younger than 6 and half-price for children 7 to 10 with a paying adult. Regular ticket prices start at $99 per adult, with VIP packages available.