Update: Within 12 hours, the rapper’s Cacti drop sold out of all product on the brand’s website. According to a press release, stores reported record breaking daily sales for a new product and restocks are currently taking place now.
Cheers to Travis Scott, whose highly anticipated new beverage venture launched on Monday (Mar. 15).
The Cacti Agave Spiked Seltzer, in partnership with brewing company Anheuser-Busch, is now available nationwide. The 7% ABV seltzer made with 100% premium blue agave from Mexico comes in three flavors: pineapple, strawberry and lime.
During Sunday night’s Grammy Awards, the world was introduced to Cacti via an adventurous, Trey Edward Shults-directed commercial that follows the spiked seltzer’s journey through deserts, caves and more all the way to a local store for customers (21 years of age and older) to enjoy.
“Finally getting Cacti out into the world and into the hands of fans is a surreal moment for me and the team,” said Travis in a press statement. “This has been something I had a strong vision for and have wanted to do for a while. It was important to me to be heavily involved in the entire creative process; from the flavor obviously, to the can design, packaging and the entirety of the brand world we’ve built. I sought to create a beverage brand that was unlike others in the market. Our Agave Spiked Seltzer is super refreshing and smooth, and the brand in general is something that I’m super proud of. We built this project from the ground up together and this is just the beginning.”
Brewed in Los Angeles, Cacti Agave Spiked Seltzer is available in 12oz cans sold in a nine-count variety pack, as well as 16oz and 25oz singles. Order it with one-hour delivery via Drizly here.