Morrissey's upcoming concert at Los Angeles' Staples Center will mark the first time the 20,000-capacity venue goes all-vegetarian.
All vendors at the March 1 show were mandated to ban "flesh as food" by the singer, a long-time animal activist and vegetarian, who also urged the venue to close down their McDonald's outlets. The Staples Center agreed.
According to a press release by Morrissey's representative, the same request had previously been denied to Paul McCartney. Said Morrissey: "I don't look upon it as a victory for me, but a victory for the animals."
Staples Center, which is owned by AEG, and promoter Goldenvoice, which also puts on the annual Coachella music festival, will also each donate a portion ticket sales proceeds to PETA.
Although Morrissey's current tour has been plagued with cancelations, he resumes the North American trek on Feb. 26 with a performance on Live with Jimmy Kimmel.
The singer has hinted that he's considering retiring in 2014. Morrissey started his career in 1982 with The Smiths, only to go solo in 1988. He has since released nine studio albums and 38 singles and is widely regarded as an icon of indie and alternative music.