Two months after officially parting ways with Big Machine Label Group’s Republic Nashville imprint, The Band Perry has signed a new deal with Universal Music Group in partnership with Interscope Records, Billboard has learned.
The Grammy-winning country sibling trio could see a more concerted effort to transiton to pop, says a high-ranking insider who notes that radio will be worked out of Interscope’s Los Angeles office. However, sources tell Billboard that Kimberly, Neil, and Reid Perry will also keep a foot in the country format via UMG Nashville.
The trio is in the studio prepping its third full-length studio release, tentatively titled Heart + Beat. The album will include some material the group had worked with under its Republic Nashville deal, as well as new songs. Billboard previously reported that The Band Perry had worked with dance-pop-leaning producers such as Diplo and RedOne on the new set, which was fronted by new single, “Live Forever,” a track that peaked in the low 20s on the country charts. However, the tune has found new life: “Live Forever” has been selected as the official song of Team USA for the 2016 Summer Olympics in Rio de Janeiro. The band performed the anthem April 27 on Today.
In March, The Band Perry confirmed the split from Big Machine Label Group on Facebook in a statement that read “We are grateful for six years of the big moments and great strides we made with our BMLG family and will carry that foundation forward with us as we begin the next leg of our journey.”
The Band Perry’s first full length album, 2010’s self-titled set, sold 1.6 million copies, according to Nielsen Music. The 2013 follow-up, Pioneer, moved 628,000 units. While on Republic Nashville, the group scored seven Top 10 hits on Hot Country Songs chart, including “If I Die Young,” the fourth highest-selling digital country song with 5.1 million downloads sold.
Among the awards The Band Perry has won are New Artist of the Year honors from both the Academy of Country Music and the Country Music Assn., as well as a Grammy in 2014 for Best Country Duo/Group performance for its version of Glen Campbell’s “Gentle On My Mind.”
Interscope declined to comment. A representative for The Band Perry did not respond to a request for comment.
Update: A previous version of this story stated that The Band Perry had signed to Interscope directly.