Tidal, the Jay-Z-led music subscription service, has added a top-shelf artist, new products and lower pricing for some younger consumers.
Lil Wayne has joined Tidal -- he's a co-owner, according to Forbes -- and Wednesday released an exclusive track, "Glory." (The song was also uploaded to the Young Money Entertainment YouTube page the same day.) It joins previously released exclusives by Rihanna, Beyonce, Madonna, Jack White and Daft Punk.
There's also a new ticketing feature powered by Ticketmaster. The integration with Live Nation's ticketing company allows Tidal to offer in-app ticket purchases and, according to the Verge article that broke news of these additions, keep a portion of the ticketing fee.
Some other new additions are standard in the industry. Tidal has debuted desktop clients for Mac and Windows to join the web and mobile app versions of the service. Desktop clients, sometimes called desktop apps, are also offered for Spotify, Rdio and Rhapsody (for Windows only).
In addition, Tidal now offers college student pricing that's half the regular rates. Students can pay $4.99 per month for the standard service and $9.99 per month for the high-fidelity, lossless service. Tidal joins a list of competing services to offer lower pricing to students. Targeting cash-strapped college students is par for the course. U.S. students can also choose from premium versions of Spotify and Rdio for $4.99 per month.