SNAPCHAT FUELS NEW 'HIGH'

Formed in Red Bank, N.J., in 2010, pop-rock quartet Young Rising Sons signed with Canvas/Interscope in 2014. Now, its major-label debut single, "High," is bubbling under the Adult Top 40 chart. Helping the song's profile: its synch in Snapchat's campaign for the app's new multimedia feature Discover. The one-minute spot has drawn 350,000 YouTube views since its Jan. 26 posting.

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