Urban and bachata's rule leaves stars like Carlos Vives and Luis Fonsi facing "new cultural reality"
Commercial Latin music was once synonymous with romantic pop, from ballads to uptempo. Recently, however, the chart has been monopolized by Marc Anthony's return to salsa, bachata stars Romeo Santos and Prince Royce, and urban vet Daddy Yankee. In the past 12 months, only one pop act has reached No. 1 on Billboard's Hot Latin Songs: familiar face Enrique Iglesias, who added three songs to his record 22 chart-toppers. But he did so partly by masking his pop roots: "Loco" is a bachata duet featuring Santos; "El Perdedor," which is No.