15-20 tracks to be made available monthly.
Realizing that it sits on a goldmine of out-of-print dance classics and previously unreleased club remixes of contemporary hits, the RCA Music Group has created a new digital dance music program.
With access to the RCA, Arista and J catalogs, the program--dubbed the RCA Dance Vault--launches March 21 with music from Kelly Clarkson, Deborah Cox, Heather Headley, Icicle Works, Odyssey, Robert Owens, Machine. GQ, Andrea Martin, Mike "Hitman" Wilson and others.
In a statement, BMG U.S. Label Group president/COO Charles Goldstuck said the series was created so that "these classic songs and remixes could be enjoyed by music fans worldwide." He also noted that offering digital access to this "treasure trove of repertoire" allows the company to serve an ever-growing audience.
The Apple iTunes Music Store will a 30-day exclusive on all featured tracks in the RCA Dance Vault—at which point they will be made available at RealNetworks' Rhapsody, Sony Connect and other services.
According to RCA Music Group VP of A&R Hosh Gureli, who helmed this project, 15-20 new tracks will be made available each month. For its inauguration, the RCA Dance Vault releases 18 titles, comprising over 100 tracks.