First release to be Brooke Hogan's 'Undiscovered.'

Fontana has signed an exclusive distribution deal with Miami-based SoBe Entertainment.

Under the new agreement, Fontana will work closely with SoBe on expanding the label's reach in the marketplace and help the company capitalize on opportunities across all retail and new media platforms.

The first release will be "Undiscovered" by Brooke Hogan, daughter of Hulk Hogan and one of the stars of VH1's "Hogan Knows Best." The album is the initial signing by super producer Scott Storch (Justin Timberlake, Christine Aguilera, Beyonce, 50 Cent) through his label deal with SoBe, and will be released Oct. 24.

Upcoming album releases include "CraZee and ConfuZed" from hip hop artist Stack$ and a self-titled album from punk rockers The New Rivals.