Time Warner Cable has added Music Choice's video-on-demand service to its service package. The service will roll out initially in New York, Los Angeles, Cleveland and Dallas, with additional rollouts in early 2007.

The Time Warner deal brings the Music Choice footprint to 20 million U.S. households. The service has received more than 550 million VOD orders to date, the company says. Content includes music videos, exclusive music shows, concert footage and artists-hosted specials.