Down but not out, Snocap introduced a new program called BoomShuffle -- a playlist creation and sharing service.

BoomShuffle allows users to create playlists using any of the 6 million songs in Snocap's digital registry, and post them either to or to their own Web site or social networking page via the BoomShuffle widget. Friends can then stream the entire playlist, collaborate on its creation, and add comments. The service launches in beta mode, with no set timeline for an official launch.

BoomShuffle is a marked departure for Snocap, which to date has focused on providing backend technology for other digital music services. It's MyStores widget allows artists to sell music directly to fans via widgets on social networking sites like MySpace. It also uses music identification and filtering technology to let social networking services like Imeem offer streaming music to users after signing licensing deals with the labels involved.

While BoomShuffle is not a social network, its playlisting features overlap that of social networks like Imeem,, MOG and others.

Snocap has had a difficult year. It's flagship MyStores service failed to catch on with both music fans and artists, and the company last month laid off 60% of its workforce in a move said to be part of a strategy to find a buyer.