On Jan. 17 the morning show battle in New York begins, as morning personality Luis Jimenez returns to the Big Apple's airwaves on Univision Radio Latin rhythm WCAA with "The Luis Jimenez Show."

Meanwhile, on crosstown Spanish Broadcasting System tropical WSKQ (Mega), Moonshadow, Jimenez's former co-host on "El Vacilon de la Mañana," is also returning on the 17th to join El Vacilon's current hosts, Juan Carlos and Frankie Jay.

Moonshadow had been off the air since Jimenez exited SBS (and El Vacilon) in December 2006, though he has been and still is under contract with SBS.

When Jimenez exited El Vacilon, the show was No. 1 in the market, regardless of language.