It may look like business as usual for Oasis, as its new album crashes in at No. 1 in the United Kingdom and achieves impressive chart debuts all around the world, including its best U.S. entry in a decade.

But in fact, the setup behind "Dig Out Your Soul" is notably different from the one that made the band the United Kingdom's most successful rock group since the Beatles. "Soul" is the first release since Oasis' prior international deal with Sony BMG expired. And while the band has long been self-released in the United Kingdom through its own Big Brother label, it is now free to negotiate individual deals for new releases and catalog around the world.

Under a worldwide profit-sharing joint venture with Sony...

Click here for the full story including details behind the complex system of deals in individual territories, how catalog ties in to the marketing plan and more.