Alejandro Fernández, one of the few Latin music artists to successfully straddle the pop and ranchera markets, will be the superstar Q&A at Billboard's Regional Mexican Music Summit.

Now in its fourth year, the summit will take place Oct. 8-9 at the Hyatt Regency Century Plaza in Los Angeles and feature programming focused on the top-selling Latin music genre in the United States. Fernández joins the ranks of top Latin acts—including Marco Antonio Solís and Los Tigres del Norte—that have been featured as the superstar Q&A at the only summit dedicated exclusively to this genre.

Click here for full details of the Regional Mexican Music Summit.