Jim Ladd 'Stunned' at Being Let Go From KLOS; Freeform DJ Inspired Tom Petty's 'Last DJ'
Jim Ladd 'Stunned' at Being Let Go From KLOS; Freeform DJ Inspired Tom Petty's 'Last DJ'

Layoffs hit the radio industry hard on Wednesday as reports emerged that Clear Channel was letting go hundreds of employees in small to mid-sized markets in favor of "Premium Choice" content; format-specific programming syndicated to stations on a regional and national basis (like "On Air with Ryan Seacrest").

On the heels of that news came reports that Cumulus Media, new owners of Citadel Broadcasting's popular Los Angeles stations KABC (talk) and KLOS (classic rock) have let as many as 27 people go, among them: legendary disc jockey Jim Ladd, who is hailed as the last freeform jock still working in the U.S. and was the subject of Tom Petty's 2002 song "The Last DJ," itself an indictment of the radio industry which was eventually banned by Clear Channel.

Ladd began his radio career in 1969 at Long Beach rock station KNAC. He spent more than 14 years at KLOS, where his show aired from 10 p.m. to 2 a.m. Mondays through Thursdays, consistently leading in ratings for its time slot. He released a book, Radio Waves, in 1992.

"My disappointment is I didn't have a farewell show," Ladd told the Orange County Register. "I was very stunned and I still am. I have been through this before, but it is always traumatic." His last song was Pink Floyd's "Shine On You Crazy Diamond."

In 2003, Petty explained the meaning of the song "The Last DJ," off the album of the same name, telling journalist Jim DeRogatis that it's "about a DJ who becomes so frustrated with his inability to play what he wants that he moves to Mexico and gets his freedom back."

According to radio tipsheet RAMP (Radio and Music Pros), Jack Silver has stepped in as PD for both KABC and KLOS, with Uncle Joe Benson taking over the afternoon slot and Gary Moore expanding to midnight.
Tom Petty and the Heartbreakers are set to play two nights of benefit shows at the Performance Theater at Cal State Northridge for L.A. public radio station KCSN's fall pledge drive.