Jennifer Fisher's jewelry is impossible to miss. Not only is it oversized and bold, it's nearly ­everywhere: an "M" pendant on Madonna at The Tonight Show Starring Jimmy Fallon, boulder rings on Rita Ora at Good Morning America, chokers on Jessie J at the MTV Movie Awards.

What began as a quest to create a golden dog tag for herself after her son Shane was born in 2005 has since grown into a jewelry empire revered for its personal touches.

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