Those in the know suggest the singer-songwriter's new album, When We All Fall Asleep, Where Do We Go?, should open atop the tally with over 250,000 equivalent album units earned in the U.S. in the week ending April 4. If the set opens as expected, it will garner Eilish her first No. 1 and log the second-biggest week for any album in 2019.
The year's biggest week currently belongs to the debut frame of Ariana Grande’s Thank U, Next, which launched with 360,000 units earned, according to Nielsen Music.
The Billboard 200 chart ranks the most popular albums of the week based on multi-metric consumption, which includes traditional album sales, track equivalent albums (TEA) and streaming equivalent albums (SEA). The top 10 of the April 13-dated Billboard 200 chart -- where When We All Fall Asleep could debut at No. 1 -- is scheduled to be revealed on Billboard’s websites on Sunday, April 7.
When We All Fall Asleep, Where Do We Go? was issued on March 29 via Darkroom/Interscope Records. It’s Eilish’s second release, following Don’t Smile At Me, which peaked at No. 14 on the Jan. 26-dated chart. The set has earned 922,000 equivalent album units in the U.S., according to Nielsen Music. The album’s songs have generated a combined total of 1.15 billion on-demand audio streams.