"Humility" enters the Hot 100 at No. 85, as well as Hot Rock Songs at No. 7, while Gorillaz climb to their best-ever rank on the Social 50 chart.
"Humility," featuring jazz guitar legend George Benson and serving as the lead single from the new set, starts at No. 7 on Billboard's Hot Rock Songs chart (dated June 16) on the strength of 7.5 million U.S. streams and 8,000 downloads sold in the tracking week, according to Nielsen Music.
The track also becomes both Gorillaz and Benson's first entry on the Adult Alternative Songs airplay chart, starting at No. 40, while also bubbling under Alternative Songs.
"Humility" concurrently debuts on the Hot 100 at No. 85, marking the first appearance on the chart for Gorillaz since 2006 and Benson's first since 1985. Gorillaz last made the Hot 100 with "Dare" in 2006; their top-charting hit, "Feel Good Inc.," peaked at No. 14 in August 2005.
Benson earns his 15th Hot 100 entry, after landing his first 14 in 1976-85. He's charted four top 10s: "This Masquerade," his debut hit (No. 10, 1976); "On Broadway" (No. 7, 1978); "Give Me the Night" (No. 4, 1980); and "Turn Your Love Around" (No. 5, 1982).
Additionally, Gorillaz' "Lake Zurich" debuts at No. 35 on Hot Rock Songs (985,000 streams; 1,000 sold).
Thanks to activity surrounding the songs, Gorillaz re-enter at their highest rank ever on the Social 50 chart, besting their prior No. 19 peak in April 2017. It's the band's first Social 50 appearance since last May, concurrent with the chart bow of its most recent album, Humanz.
The group earns 205,000 new YouTube subscribers, up 710 percent, according to Next Big Sound, helped by the premiere of the official video for "Humility." The hybrid live action/cartoon clip co-stars actor Jack Black.
The Now Now is Gorillaz's sixth studio album. Humanz started and peaked at a career-best-tying No. 2 on the Billboard 200 dated May 20, 2017 (earning 140,000 equivalent album units). Plastic Beach bowed and peaked at No. 2 in 2010.