Iyaz, "Replay"

3.5

With his charismatic vocals and Caribbean roots, Iyaz-the first artist signed to Sean Kingston's Time Is Money Entertainment-bears a close resemblance to his mentor. It's no surprise, then, that the newcomer's first single, "Replay," is an island-style ode to romance. "Shawty's like a melody in my head that I can't keep out, got me singin' like/Na-na-na-na everyday, it's like my iPod's stuck on replay," Iyaz croons on the catchy chorus. The artist's charm comes across through his youthful, exuberant voice, while producer J.R. Rotem supplies a breezy beat sprinkled with effervescent strings and synths. "Replay" sees Iyaz delivering on the reggae-pop formula that's already worked well for Kingston. Though he'll need to set himself apart on the next single, Iyaz is off to a promising start.-Kelsey Paine