The Electric Daisy Carnival, the dance music festival which drew over 250,000 attendees to its three-day Las Vegas event last year, will hit New York on May 19-20, 2012, at a soon-to-be-announced location.
Electric Daisy Carnival New York will be presented via a partnership between EDC organizer Insomniac Events, and Pacha New York, the only U.S. branch of the storied Ibizan nightlife brand. The event is part of EDC's expanding initiative to add a traveling component to its brand, supporting the marquis Las Vegas celebration.
"I'm really excited to be working with Pacha to bring our touring experience of Electric Daisy Carnival to New York," Pasquale Rotella, founder and CEO of Insomniac Events, told Billboard exclusively. "The entire Insomniac staff is looking forward to this upcoming EDC weekend on the East Coast."