Lisa Licht, 42
CHIEF MARKETING OFFICER, LIVE NATION
Live growth through bots. “Eighty-five million fans are projected to attend 29,000 Live Nation shows in 2017, which makes my job very exciting,” says Licht, who helped launch the company’s new Facebook Messenger tool -- a “concert bot” that speeds ticket buying -- and played a key role in Live Nation’s 20 percent year-over-year increase in ticket sales.
Danielle Madeira, 42
VICE PRESIDENT, ANOTHER PLANET ENTERTAINMENT
Fighting fire with Metallica. In addition to orchestrating the 10th anniversary of Outside Lands, Madeira, who works out of Berkeley, Calif., organized Band Together Bay Area, a benefit concert for victims of the North Bay fires, featuring local band Metallica. “Putting together a stadium-sized concert in three weeks was a huge undertaking,” she says.
Nicole Nolletti, 29
SENIOR DIRECTOR OF PROMOTION, 300 ENTERTAINMENT
Big win with Cheat Codes. With 300 since 2016, Nolletti was given the opportunity to work Cheat Codes’ “No Promises” (featuring Demi Lovato) “from inception to completion on my own for the first time in my career.” She nailed it: The song became Cheat Codes’ first Hot 100 hit (No. 38) and earned 132 million on-demand streams.
Erika Savage, 44
SENIOR VP STRATEGIC DEVELOPMENT, INTERSCOPE RECORDS
Architect of Interscope’s 360 deals. In 2017, Savage brokered Lady Gaga’s Super Bowl LI halftime show deal, which resulted in a 1,000 percent sales bump for the singer’s discography. Watching the show, says Savage, “I flashed back to when Gaga signed her record deal and the incredible journey she has taken us on.”