“We are more than a splash of color on your white canvas," is perhaps the hottest line in the 60-second spot.
Viewers of the 72nd Primetime Emmy Awards on Sunday night (Sept. 20) will see a powerful PSA that challenges the TV industry to do more to bring about diverse, inclusive representation. Lin Manuel Miranda, Billy Porter, Isis King, Daniel Dae Kim, Jamie Chung and others appear in the 60-second PSA, titled “See All.”
The PSA, created by the Alliance for Inclusive and Multicultural Marketing (AIMM), a division of the New York-based Association of National Advertisers, features the actors alternating lines of the script, which opens with the appeal, “We appreciate the dialogue. We see the effort from Hollywood. But we need more.”