JHart, the solo performing name of songwriter-to-the-stars James Abrahart, discovered his breakout moment as a solo artist after digging deep into his fears in a series of therapy sessions.
The Atlanta-raised, U.K.-born multi-talent has a diverse catalog of production and songwriting credits from across the radio dial -- touring with Kygo and sharing studio time with Usher, Camila Cabello, Kelsea Ballerini, Kevin Gates and Justin Bieber -- the latter collaboration nabbing him a Grammy nod. But for his latest single, “Why Does It Hurt,” he’s looking deeper into himself.
The emotionally resonant, mostly black-and-white video, directed by Chuck David Willis, finds JHart tearfully reminiscing about a lover who has all-but-vanished, left only with memories from a red-hued nightclub to fuel his sadness.