Detox Shows Off Her Passion for Fashion in 'She's Gotta Habit' Music Video

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Detox, "She Gotta Habit"

2017 has been a big year for RuPaul’s Drag Race alum Detox. She has a new show on World of Wonder, Detox’s Life Rehab, and now she’s working on her debut EP, Coming Acha. While EP doesn’t drop until early 2018, we got a preview of what’s to come back in September with lead single “She’s Gotta Habit,” featuring Ellis Miah and Keisha Henry. Today (Nov. 27), Detox has debuted an accompanying music video for the track. The clip is the first of five videos that will be released by the end of February.

Following the song’s theme of Detox’s love for fashion, name-dropping some of the fashion world’s most iconic designers, the video features the drag star in a variety of high-fashion looks. “We planned it in like, 5 or 6 days,” says Detox. “I'm super excited about how it turned out with the time constraints and quick turn around from concept to shoot, really. We shot like 12 or 13 looks the first day alone, so that was very fun and also very taxing.”

Throughout both her Drag Race stints, Detox wowed everyone with her bold runway looks, making her one of the most recognizable queens off the show. But this love for fashion was a large part of her persona long before becoming a star. "My obsession with fashion began very early on," Detox shared. "One defining moment was when I was 10 years old and saw the VH1/Vogue Fashion Awards featuring Mugler. I was so inspired and wanted to live in that futuristic ethereal world with boss ass bitches."

Her other source of inspiration? “I was always sort of just enamored by my older sister,” she says, admitting that her sister is in the car with her listening in as she divulges this. “My older sister rolls her eyes -- my slightly more mature sister. She was part of the fashion clubs and would always watch E! Style Network and MTV’s Fashiontrance.”

She continues, “There was this show on Style Network that would come on at like 2 o'clock in the morning and it was called Fashiontrance, it would always be like the latest runway shows and we would like sit up until two or three in the morning to watch fashion shows. [This was] before there was DVR, so we would stay up and eat chocolate and watch Fashiontrance. My heart has always been there, it's always been inspired by my sister. My love of femininity and strong powerful women and that's why I think I've kind of molded my persona into.”

Detox’s sister adds, “He's a really good super hero version of me.”

For this EP, Detox enlisted the help of producer Ellis Miah, who worked with her for the All Stars season 2 track “Read U Wrote U.” “We just hit it off really well, we knew we wanted to work together for a long time and as soon as I had a little bit of time come up in my schedule we just decided to get into the studio and work on some beats and write some stuff, and I'm usually inspired by old school ‘90s, glam, hip-hop, and that era,” she says. To bring those influences full-circle, Detox hopes to bring in her dream guest: Lil Kim. “We’re really trying to get her to feature on a track, so I was like let me be as Lil Kim as I can be so she’ll jump on board.”

“We really kind of wanted to hone in on nostalgia with it, but also make it very current and make it something something seriously artistic and musical. Not necessarily comedic and not really what you're seeing in the drag community, especially from a lot of the alumni from RuPaul's Drag Race and my previous parody work with DWV,” she adds.

The date of the EP release remains TBA, but Detox is already thinking ahead of the upcoming music videos she wants to share leading up to the release of the EP. “Right now we're working with an animator about doing an animated video, which is really fun, because that way I don't really have to do that much. There's just so much more fun, fantastical things that you can do with animation, and also it's a really great opportunity for branding and merchandising doing a animated video like that. So we're in talks right now about doing that, some really fun kind of Rihanna-esque "Rude Boy" vibes coming around. There's a bunch of stuff, just be patient with us, but you'll be excited. Be patiently excited.”

Watch the video for “She’s Gotta Habit” -- which features cameos of some of Detox's favorite trans models, Candis Cayne, Aurora Sexton, Sasha Colby and Isis King -- below.

Additional reporting by Patrick Crowley.


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