Will The Chainsmokers Beat Mariah Carey & Boyz II Men's Record for Longest-Running Hot 100 No. 1?
The Chainsmokers' "Closer," featuring Halsey, at 11 weeks and counting at No. 1 on the Hot 100, eyes Mariah and Boyz II Men's longevity record.
The Chainsmokers’ “Closer” (featuring Halsey) becomes the longest-leading Billboard Hot 100 single of 2016 (on the chart dated Nov. 12), as it reaches 11 weeks at No. 1, overtaking Drake’s 10-week rule with “One Dance.” So, now that it has topped the year, what are its chances of becoming the longest-reigning No. 1 in the Hot 100’s 58-year history?
While the song’s 11-week run at No. 1 is fairly rare — 20 other singles, out of 1,057 total, have hit that mark — with another five weeks on top, it would tie the record 16-week reign of Mariah Carey and Boyz II Men’s “One Sweet Day,” set in 1996, and a sixth week would set the all-time mark.
Eleven weeks into its reign, “Closer” maintains a strong foundation as it controls all three of the Hot 100’s main component charts simultaneously for a fifth week: Digital Song Sales (84,000 downloads sold in the week ending Oct. 27, according to Nielsen Music), Streaming Songs (31.9 million U.S. streams) and Radio Songs (155 million in airplay audience in the week ending Oct. 30). Since Streaming Songs launched, in January 2013, only one other title has led the Hot 100 and those three charts for at least that many weeks at the same time: Mark Ronson’s “Uptown Funk!” (featuring Bruno Mars) for nine frames in 2015.
And “Closer” got a late-in-the-game boost when its official video finally arrived Oct. 24, sparking an 8 percent increase to 16 million U.S. YouTube views in the week ending Oct. 30, although overall streaming for the song dropped by 1 percent in that span.
However, weekly sales of “Closer” are eroding: Its 84,000 downloads mark the lowest No. 1 on Digital Song Sales in more than 10 years (since Hinder’s “Lips of an Angel” topped the chart on Oct. 28, 2006, with 75,000). As for competitors, The Weeknd’s “Starboy” (featuring Daft Punk), Mars’ “24K Magic” and Maroon 5’s “Don’t Wanna Know” are all lead singles from highly anticipated albums and off to good starts.
Plus, Zay Hilfigerrr & Zayion McCall’s “Juju on That Beat (TZ Anthem)” soars 13-9, but doesn’t yet boast even half the chart points of “Closer,” which has “that mesmerizing, sticky hook,” says WBBM Chicago assistant program director/music director Erik Bradley. “It’s a runaway success on all levels.”