Selena Gomez Is Blonde: See Her New Look

Selena Gomez
Kurt Krieger/Corbis/Corbis via Getty Images

Selena Gomez arrives at the Premiere for 'Dolittle' at Regency Village Theatre on Jan. 11, 2020 in Westwood, California.

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Blondes have more fun! Selena Gomez's makeup brand Rare Beauty shared a mirror selfie of the star on Friday (April 23), in which she's rocking a medium-length, platinum blonde 'do.

"New look," the caption reads. "Need to pick new Rare Beauty lip and blush shades now."

Lucky for Gomez, Rare Beauty recently launched a line of Stay Vulnerable Glossy Lip Balms and Stay Vulnerable Melting Blushes in a number of shades to match the "Lose You to Love Me" singer's new look (and her colorful manicure).

It's also not the first time Gomez has gone for lighter locks. Back in 2017, she walked the red carpet at the AMAs with a shoulder-length blonde cut.