Taylor Swift's Rumored Boyfriend Joe Alwyn Is the Face of Prada's Newest Campaign

It turns out we’ll be seeing a whole lot more of Taylor Swift’s rumored beau Joe Alwyn and no, not just through the singer’s alleged references in her “Ready for It” music video.

WWD reports the British actor is now the face of Prada’s Men’s Spring/Summer 2018 campaign. The photos were released on the same day as Swift’s new song “Call It What You Want,” which fans speculate is about Alwyn.

Are these simply coincidences or is everything part of an elaborate plan? Only time will tell, but for now it’s great to see Alwyn front and center in the sleekest looks from the luxury Italian fashion brand, instead of him hiding from the paparazzi.


Congratulations to Joe on his new Prada campaign!! I STAN ----

A post shared by NEWEST SWIFTIE (@reputationtaughtme) on


Call It What You Want. Midnight Eastern.

A post shared by Taylor Swift (@taylorswift) on


The Biz premium subscriber content has moved to Billboard.com/business.

To simplify subscriber access, we have temporarily disabled the password requirement.