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The Weeknd's Second Collaboration with H&M is Here: Exclusive

The Weeknd x H
Gregory Harris

The Weeknd x H&M

For Grammy-winning singer The Weeknd the parallels between music and fashion are constantly in motion. 

"Music is my life, so I don’t see any real difference between what I wear on stage and when I’m off-stage," the 27-year-old Toronto-native tells us. "For me, performing is not about costume changes. It’s about being true to myself and feeling the connection with the crowd." 

Gregory Harris 
The Weeknd x H&M

For Tesfaye, this means the same sweats and hoodies he rocks on stage is what he also dons off-duty. "I guess that’s why this collection has connected so well with my fans, because I can relate to them, and they can relate to me and what I wear." 

That's why it's no surprise that for his second collaboration with Swedish fast-fashion brand H&M, The Weeknd is sporting plenty of his favorite menswear staples in the Fall 2017 campaign, which Billboard Style can exclusively preview below.

Gregory Harris
The Weeknd x H&M

The 18-piece "Selected by the Weeknd" capsule collection, which drops in stores on September 28th, sees the "I Feel It Coming" hitmaker effortlessly mixing pieces in the Gregory Harris-helmed visuals. From his maroon baseball jacket with a black roaring tiger head and snake motif embroidered on the back ($59.99) paired with a classic white t-shirt and black slim-fit jeans to his XO-themed black cotton hoodie with white detailing paired with slightly distressed black denim. 

Check out the full "Selected by the Weeknd" campaign exclusively below.

Gregory Harris
The Weeknd x H&M