The group's order (in the U.S.) includes a 10-piece McNugget meal, medium fries and a medium drink with sweet chili and Cajun dipping sources inspired by the McD's in the K-pop icons' native South Korea, which will be available in the U.S. for the first time ever. "BTS truly lights up the world stage, uniting people across the globe through their music," said McDonald's USA CMO Morgan Flatley. "We’re excited to bring customers even closer to their beloved band in a way only McDonald’s can – through our delicious food – when we introduce the BTS signature order on our menu next month."
The BTS menu special will roll out between May 26 (U.S.) through June 25 (Indonesia) across the world, including at restaurants from Austria to Paraguay, Oman, Puerto Rico, India, Hong Kong, Estonia, Nicaragua and Suriname, marking the first time the meal will be available in 50 countries on six continents.
Loeb & Loeb handled the global endorsement and license deal for the campaign.
BTS deserve to dine out since their global smash "Dynamite" recently hit one billion YouTube views, marking the fastest ascent to that level by a K-pop group to date. It was the capper to an epic run to date, which has included running up a record three million concurrent viewers during its premiere and then becoming the fastest music video to reach 10 million views in its first 20 minutes of release.
Check out the promos below.