BLACKPINK made history this weekend as the first-ever K-pop group to see a music video break into the 1 billion views club on YouTube.
Released on June 15, 2018, it took just under a year and a half for “Ddu-Du Ddu-Du” to make history. “I can confirm that this is the first K-pop group to reach 1 billion, but not [the] first K-pop artist,” a YouTube rep tells Billboard. “Psy has two in there.”
Psy’s “Gangnam Style” became the first video on the Internet to be viewed 1 billion times back in 2012, and 2013’s “Gentleman” also surpassed the marker following its release.