Celebrity stylist Micaela Erlanger -- Common, Lupita Nyong’o, Jennifer Hudson, among others -- is an 11-year veteran of the frenzied January-February awards show circuit and a pro at staying organized (and sane) while creating buzzed-about looks.
How do you approach the awards season for a client attending all of the shows?
As a crescendo — it’s about building momentum and telling a story. With Lupita’s 12 Years a Slave press tour and awards season, we had a variety of designers and a range of looks that increased in glamour and boldness over a period of time.
When do you start planning?
I gather my thoughts over the year and am in constant communication with my clients. But I don’t hit “go” until the nominations are out and presenters are confirmed. Then I hop on the phone with my target brands and discuss what’s possible.