Primavera Sound, the emblematic Barcelona festival, will launch a Los Angeles edition in partnership with Live Nation. The L.A. fest is scheduled for Sept. 19 and 20, 2020 at Los Angeles' State Historic Park.
Organizers of Primavera, which has garnered a solid reputation fo delivering obsessively curated lineups over the last two decades, was announced Saturday (June 1) during the last day of this year’s edition of the Barcelona festival.
“We have been thinking about Los Angeles for many years now, and the celebration of our 20th anniversary felt like the perfect timing for the decision of crossing overseas,” Primavera Sound co-director Gabi Ruiz said in a written announcement sent to Billboard before a press conference took place at Barcelona's Forum Park. “Our goal is to bring the Primavera Sound spirit and vibe to cities with a similar feel: creative, colorful and welcoming.”