After 25 years of success working with legendary acts, Universal Music Group's Astralwerks dance label gets a serious makeover. Since 1993, it's won the hearts of electronic music fans with releases from Kraftwerk, The Chemical Brothers, deadmau5, Fatboy Slim, Porter Robinson and more. In 2018, it welcomes a new roster of talent and a fresh staff in an aim to refocus on its roots as an influential arm of the dance music community.
Toward this goal, Astralwerks General Manager Toby Andrews signed future-bass melody man Illenium and iconic Swedish duo Axwell & Ingrosso. The duo released its single "Dancing Alone," featuring RØMANS, via the label in June of this year. The single peaked at No. 27 on the Hot Dance/Electronic Songs chart. Astralwerks built on that momentum with Marshmello's recent Bastille collaboration "Happier," currently perched at No. 46 on the Hot 100.
Andrews credits the Marshmello singles' success on his international approach. Astralwerks handles worldwide communications and promotions personally from its headquarters in Los Angeles, which distills the message and eliminates room for error. His experience as General Manager of International Marketing for Sony Music International primed him for this opportunity.