DJ Snake Celebrates Africa & Uniqueness in 'Maradona Riddim': Watch
If you ever feel like you're sitting on the sidelines watching the rest of the world play a game you can't win, trust in your true self. You don't have to fit in with the crowd to be a star. In fact, those who blend in with their surroundings rarely stand out at all.
DJ Snake's "Maradona Riddim" featuring Niniola is a beautiful and arresting melody -- not because it sounds like everything else, but because it dares to be a different kind of vibe in a swirling mess of summer sounds. The music video, too, celebrates strength in diversity and being oneself. First of all, it's all in portrait mode, which is quite unique on its own. It also tells the story of a man who hangs back from the crowd in order to find his own voice, and in so doing, it only shines brighter.
The star dancer of the video is KidaTheGreat, who some may remember for winning So You Think You Can Dance back in 2016. Like Snake, he comes from impoverished beginnings. Kida also starred in the video for Kendrick Lamar's "Humble" and has danced for Chris Brown, Timbaland, Diddy and Usher, among others. He takes center stage in this summery beach scene, directed by Daniel Kaufman, which is meant to celebrate the beauty and culture of Africa.
You can see DJ Snake earn his shine on stage at the Hot 100 Festival this weekend, Aug. 18 and 19. Tickets are on sale now. Check out "Maradona Riddim" and Snake's other upcoming tour dates below.
DJ Snake Tour Dates
8/16 – Las Vegas, USA @ EBC Nightswim
8/18 – Las Vegas, USA @ XS
8/19 – New York, USA @ Billboard Hot 100 Music Festival
8/23 – Charleville-Mezieres, France @ Cabaret Vert
8/25 – Las Vegas, USA @ Encore Beach Club
8/25 – Las Vegas, USA @ XS
8/31 – Las Vegas, USA @ Encore Beach Club
9/1 – Chicago, USA @ North Coast Music Festival
9/2 – Las Vegas, USA @ EBC Nightswim
9/8 – Seoul, South Korea @ Spectrum Festival
9/9 – Taipei, Taiwan @ Ultra Taiwan
9/16 – Shinjuku-ku, Japan @ Ultra Japan
9/21 – Las Vegas, USA @ Encore Beach Club
9/22 – Las Vegas, USA @ XS
9/23 – Las Vegas, USA @ Life Is Beautiful
10/27 – Houston, TX, USA @ Freaky Deaky