Vice, DJ Ruckus & More Announced for Annual Tao Group Birthday Event

Tao Group
Chris Lavado

Kaskade, Steve Aoki, TAO Group partner Jonathan Schwartz and more at Marquee New York on May 9, 2017.

TAO Group partner Jonathan Schwartz's birthday has become something of an annual gathering for executives from across the nightlife and hospitality world.

Vice, DJ Ruckus and DJ Spade are among the artists announced to soundtrack this year's edition on Wednesday, May 8, at Marquee New York. The event commonly features surprise guest appearances as well.

In years past, Schwartz has made his birthday an affair to remember -- or to forget, depending on how much you partied. Last year's festivities featured special host Poo Bear, in addition to sets by Vice, DJ Ruckus, Jesse Marco, DJ Tay James and more. The 2017 edition featured a special hip hop set by Steve Aoki, while previous years were held at fellow New York nightclub Lavo under the "LavoPalooza" moniker.

"My birthday has become one of those moments for my friends and I, as well as the hospitality community which makes me thrilled. Something always sticks out or is unforgettable," Schwartz told Billboard Dance last year. 

Check the flyer below for more details.


I’ve been waiting for this moment for all my life... MAY 8th at MSG , ahh I mean @marqueeny !!!

A post shared by Jonathan Schwartz (@jonschwartz) on


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