Sam Gellaitry's Music Featured in Diet Coke Super Bowl Commercial: Watch

Sam Gellaitry
Graham Walzer

Sam Gellaitry

About 103 million people watched Super Bowl LII on Sunday night, but not all of those people were sports fans. A lot of people tune in just to watch the commercials -- and that's a good thing for Sam Gellaitry

The Scottish producer signed his song "LONG DISTANCE" over to Diet Coke as the soundtrack for the soft drink company's new "twisted mango" flavor, and it's not just some background noise. The funky beat is literally the crux of the spot, meaning that the woman featured opens the can, tastes the drink, and starts dancing to Gellaitry's head-knockin' noise. It's the soundtrack that makes her feel so good, and you're supposed to get the vibe that drinking that drink tastes as good as listening to Gellaitry's sounds.

It's a huge spot for the young dude, but it's not his first good look. He turned a lot of heads with his Escapism EP trilogy and played Coachella in 2016. It sounds like 2018 will be a big year for the guy too. Even Diplo gave him a shout-out on Twitter following the Diet Coke commercial's on-air debut. Watch the clip below, and look out for more from Gellaitry coming soon.

Super Bowl 52


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