Major Lazer By The Numbers: Millions of Fans & Billions of Streams
Since Major Lazer's inception in 2009, the three-member project has evolved into a touring behemoth that can justifiably flex on all fronts. From their ever-growing social media following and record-breaking streaming numbers to their multitude of successes on the Billboard charts, Major Lazer's once-niche sound that bridges dancehall and pop music has proved to be a universal style that continues to attract new listeners.
To honor their success so far -- and their headlining slot at Billboard's Hot 100 Fest at Jones Beach Theater in Wantagh, NY on Aug. 20 -- Billboard Dance has crunched the Major Lazer numbers. For starters, let's begin with the gift that keeps on giving: their fans. To break it down for you, Major Lazer has 3.8 million Facebook likes, 1.4 million Twitter followers and 3 million Instagram followers. Even if you combine these numbers, however, they're unable to match the project's impressive subscriber base on YouTube which stands at 8.3 million.
On the release front, their standout records are "Lean On" (with DJ Snake featuring MØ) and "Cold Water" (featuring Justin Bieber and MØ). The tracks have respectively accumulated 1 billion streams and 800 million streams on Spotify, a platform where they have 2.1 million followers.
While these numbers are incredibly impressive, it's always good practice to size these records up against the competition and see where they fall in comparison.
Major Lazer has had seven songs chart of the Billboard Hot 100, two of which have notched a Top 10 spot: "Lean On" at No. 4 in 2015 and "Cold Water" at No. 2 spot in 2016. "Lean On" is actually their longest-charting hit on The Hot 100, with 48 weeks on the coveted chart.
The trio has also had a whopping 20 songs bubble up on Billboard's Hot Dance/Electronic Songs chart with "Lean On" holding down the No. 1 spot for 23 weeks, holding the record for the third-longest stint on the chart since it launched in 2013.
To lay a generous coat of icing on the above, it's also worth mentioning that Major Lazer has sold 5.2 million song downloads and earned 2 billion on-demand streams in the U.S. to date, according to Nielsen Music.
Note: All statistics above have been recorded and published as of Aug. 9, 2017.