Martin Garrix Is the Face of Armani Exchange's Fall 2017 Collection

Martin Garrix
Martin Beck

Martin Garrix

Diplo isn't the only DJ to also model in 2017. Armani Exchange just announced the face of its Fall 2017 collection: DJ Mag fan-voted No. 1 DJ in the world, Martin Garrix.

“I am very thankful and very happy with how everything turned out," Garrix says in an emailed statement. "To me, Armani Exchange is elegant, but its also ahead of the curve. The clothing I was wearing for the campaign shoot, I would wear all of the time, because it's comfy, super refreshing, unique, but still elegant and classic.”

The “Scared to be Lonely” producer also announced Monday morning (July 17) he'll join Justin Bieber on the upcoming North American leg of his Purpose Tour. Garrix has proven himself a curator as head of STMPD RCRDS. Now, he's a man of style.

The tagline is "new energy, same spirit," perhaps a move toward a more youthful demo grab. Check out the first-run announcement photos from Armani Exchange below, and the snappy black-and-white line launch video below.


Looking forward to discovering the faces of the new #axfw17 campaign? Stay tuned!

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