If there's ever been a subject on which deadmau5 does not have an opinion, we haven't heard it. The Canadian producer recently took to Twitter with a well-thought out plan on how the Belgian company, which recently let go of 40 percent of its staff, could reverse its failing position.
The impromptu pitch was made after Chance the Rapper tweeted that he'd had a fruitful conversation with Soundcloud's founder Alex Ljung. In the lengthy breakdown, deadmau5 details Soundcloud's true value as its data base and says the company should instead have made itself a licensing platform for independent labels and artists. As he points out, any “free” service comes with some kind of hidden fee.
Check his tweets out below.