A 5-year-old boy covered in ash and dust looks like a ghost sitting on the bright orange chair, his face partially caked in blood, his eyes full of emptiness. It's an image made famous overnight, the photo of a real boy named Omran Daqneesh. He has become a symbol of the bloody, continuing Syrian crisis, and it is harrowing to behold, but it's from this image that XOXO director Christopher Louie found inspiration.
"Like everyone in the world I was heartbroken by that image, but I also saw a glimmer of hope,” Louie says in a press release -- and it's that hope that he portrays in the music video for Major Lazer and Showtek's “Believer.”
“As dark as the subject matter is, the point of our 'Believer' video was to capture the resilience of youth and the hope displayed by communities coming together to save victims from the rubble,” Louie continues.