Last year, chart-topping South Korean septet BTS teamed up with UNICEF Korea for their ‘Love Myself’ anti-violence campaign, and Friday (Nov. 2) it was revealed that the initiative had raised over $1 million.
In a Newsen article shared by BTS’ label Big Hit Entertainment’s official Twitter account, UNICEF Korea shared that the band's support of the campaign raised over 1.6 billion KRW, or just over $1.4 million USD.
“In the year since UNICEF and BTS joined together to eradicate violence against children, we have raised over 1.6 billion won,” said UNICEF Korea in a statement. “During it, they have continued to spread their positive influence, such as with the UN General Assembly ‘Speak Yourself’ speech.”