The inaugural event will be held Nov. 1 at the Vibiana Cathedral in Los Angeles.
Frank Ocean will present Rick Rubin with the the legendary genius award at Spotify’s inaugural Secret Genius Awards celebrating songwriters on Nov. 1 at the Vibiana Cathedral in Los Angeles.
The award will honor the Rubin's "talents as impactful to the industry as the superstars they support and foster quietly from behind the scenes," according to a statement. As a producer, Rubin's legacy is vast and diverse, including early LL Cool J and Beastie Boys work for Def Jam Records, which he co-founded with Russell Simmons, as well as Red Hot Chili Peppers' Blood Sugar Sex Magik, Tom Petty's Wildflowers and Johnny Cash's American Recordings, on the American Recordings label he also established.
“There is likely no better person to help us tell the importance of Spotify’s Secret Genius Awards narrative better than Rick Rubin, a true legend to our industry,” said Troy Carter, Spotify's global head of creator services, in a statement. “While Rick’s greatness is far from a secret at this stage of his impressive career, he is an inspiration to all the quietly known producers, songwriters, and artists, who are responsible for the music we discover and love every day.”