Merlin CEO Jeremy Sirota Tapped for On-Stage Interview at Music Biz 2020

Jeremy Sirota
Martin Betz

Jeremy Sirota

Merlin’s newly-appointed CEO Jeremy Sirota joins the speakers lineup for The Music Business Association (Music Biz).

A former senior executive within Facebook's Music team, Sirota will give his first public interview since taking the reins at the independents’ digital rights agency, in a Q&A with Music Biz President Portia Sabin.

The May 12 session will cover a range of topics, from Sirota’s role at Merlin, which has distributed more than $2 billion to its almost 900 members since launching in 2008, and the position of the indies’ in the global, tech-driven music market.

“Merlin has played a vital role in the music landscape for the last decade, and the addition of Jeremy will help them continue to proactively approach licensing deals
for their member labels in the age of big tech platforms,” commented Sabin in a statement.

“As a fellow new head of a major industry trade group, I look forward to a spirited discussion of how we can lead our organizations to meet the ever-changing needs of this global industry.”

Merlin's membership includes tens of thousands of independent record labels, distributors and artist management companies. To date, the organization has licensed over 25 key digital services and claims to command over 15% of the global recorded music market.

Prior to his appointment at Merlin, Sirota led efforts for Facebook’s music team to license and acquire recorded music rights from indie labels and distributors around the globe.

Before that, Sirota spent almost nine years at Warner Music Group, rising to senior VP and head of business and legal affairs for Warner-Elektra-Atlantic (WEA) and Alternative Distribution Alliance (ADA).

Sirota’s interview will kick-off Music Biz’s Global Business Community program, a series that will “dive deep into the rising international markets set to make a splash in the near future,” according to a statement.

Music Biz 2020 takes place May 11 -14 at the JW Marriott in downtown Nashville. For more, visit


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