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TV Ratings: Grammys Fall a Little, Reach 12-Year Low in Viewers

Grammy trophy
Andy Cross/MediaNews Group/The Denver Post via Getty Images

A finished Grammy statue, wrapped in protective foam sits in a cardboard box at Billings Artworks in Ridgway Colorado on Jan. 12, 2019.

CBS' broadcast mirrors declines for the Golden Globes in January.

As they usually do, the Grammy Awards ruled Sunday's ratings — although they were down a little year to year.

The 62nd annual awards, airing on their earliest date since 2013, drew 18.7 million viewers and a 5.4 rating among adults 18-49 in time zone-adjusted ratings. Those numbers are down about 5 percent in viewers and 4 percent in the 18-49 demo from the 2019 awards.

Last year's ceremony ended up with 19.88 million viewers and a 5.6 in the 18-49 demographic.

The small downturn for the Grammys mirrors that of NBC's Golden Globes broadcast in January: It was down by a slight 2 percent in viewers and 10 percent in adults 18-49.

Sunday's Grammys broadcast delivered the show's smallest audience since 2008 (17.18 million viewers) and its lowest 18-49 rating ever. The all-time low in viewers came in 2006, when 17 million people tuned in. Despite the declines, the Grammy broadcast is the most-watched entertainment program of the 2019-20 season so far and the highest rated among adults 18-49, beating the Globes in both instances (18.33 million, 4.7). 

Only a handful of first-run shows aired opposite the Grammys. An ABC News special on the death of NBA legend Kobe Bryant drew 2.46 million viewers and a 0.5 rating in the 18-49 demographic. NBC's American Ninja Warrior: USA vs. the World averaged 2.16 million viewers and a 0.4 in adults 18-49. The CW's Batwoman and Supergirl (both 0.2 in the demo) were both steady.

CBS easily led Sunday's 18-49 rankings with a 4.1 rating, pending updates. ABC finished second with a 0.7. NBC and Telemundo tied for third place with 0.4. Fox and Univision also tied, with 0.3, and The CW trailed with a 0.2.

This article was originally published by The Hollywood Reporter.

2020 Grammy Awards


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