Coronavirus

Madonna's 'I Rise' Inspires Video About the Spirit of Protest: Watch

Madonna
Venturelli/Getty Images for LDC Foundation

Madonna performs on stage at the Leonardo DiCaprio Foundation 4th Annual Saint-Tropez Gala at Domaine Bertaud Belieu on July 26, 2017 in Saint-Tropez, France.  

Madonna's “I Rise,” off her 14th studio album Madame X, honors humans as they rise about adversity. The songstress, no stranger to protest herself, partnered with TIME Studios to create a video that embodies the spirit of resiliance. 

The Peter Matkiwsky-directed video inspired by the song, released on Wednesday (June 19), weaves together footage of Parkland shooting survivors, LGBTQ supporters, women's rights protesters, Olympic gymnast Aly Raisman’s testimony about sexual abuse and countless other social justice movements.   

"I managed to survive/Freedom's what you choose to do with what's been done to you/No one can hurt you now unless you want them to," Madonna belts as the powerful protest images flash across the screen. Watch the full video below.


THE BILLBOARD BIZ
SUBSCRIBER EXPERIENCE

The Biz premium subscriber content has moved to Billboard.com/business.


To simplify subscriber access, we have temporarily disabled the password requirement.